Monday, May 22, 2017

How to Improve Click Through on Your Products in Etsy Search Results

So you have optimized your Etsy SEO and your products are now coming up on the first page of search results, however, you still are not getting any traffic. It is one of two things – your price and/or your photos, as these are the only two visible factors in search results. Therefore, here are some potential reasons and solutions:

Your price is way off the competition. If someone is searching for a trendy necklace, typically expecting a $25 to $40 price range, and your necklace is $200, they are probably not going to click on it. Solution: Try adding a circle or banner that says: “Less Expensive Necklaces in Shop” or “See our Under $50 Section”. This might encourage the customer to at least click on the photo to see what else you offer in their price range as opposed to dismissing your shop altogether.

Read more: http://attention-getting.com/2017/05/16/how-to-improve-click-through-on-your-products-in-etsy-search-results/

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